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Dearest Bride,

March 1, 2013

Dearest bride and friend of mine,

First, I would like to thank you for including me in your bridal party. It means a lot to me that you think of me as such a close friend. The next few months of your life are going to be insane. 

Please take a big breath. 

All right, you’re going to be fine. 

Now, I’ve never been in a bridal party before and quite honestly, I’m perfectly OK with that. We both know the stereotypes when it comes to being a bridesmaid, and I’m referring to the dresses in particular. And, you know what, I really wouldn’t mind wearing a basic, solid-colored, and, let’s be honest, low-quality dress if it didn’t cost an arm and a leg… and giving up my first child. 

Was that harsh? I know the day is about you and not me, but help a girl out! You have been or will be in my position. Would you want to walk up to your closet and in the back corner see a sad dress waving at you, reminding you of that drunken night when that creep wouldn’t stop hitting on you because the boring dress clearly identified you as a bridesmaid?

Or would you like to walk up to your closet one Friday night and throw on that cute dress that you wore at that fantastic wedding from last summer… and on that hot date you had last month… and your friend’s baby shower… and your mother’s birthday…

You get my point, right? A dress is worth more when you can wear it more often. These are the times where you don’t mind paying a pretty penny because you can divide the cost by the number of times you wore the dress. You’re not blowing all your money on a boring dress you only wear once. It’s math!

So… what makes you wear a dress more often: when it’s made-to-last and when you actually like the dress. And let me tell you, there are plenty of dresses that I like, giving you a lot of options to choose from.

Right know, A.K. Rikk’s is getting adorable spring dresses ALL THE TIME. Take, for instance, these Alice + Olivia dresses. Not only do we have great dresses in the store, we also have access to tons of dresses from the brands we carry. If you schedule an appointment, we can work with you to figure out exactly what you and your bridesmaids want, order them for you, AND alter them so that they fit perfectly! 

So, dear friend of mine, choose wisely. I don’t want you to give me a reason to photobomb and ruin all of your wedding pictures.

Lovingly,

Kendra


By A.K. Rikk's   /  

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